D2C & e‑commerce
Order updates, cart recovery, COD confirmation, post‑purchase reviews — all on the channel customers already check.
Learn more
Authorised WhatsApp Business Solution Provider
Customer conversations on WhatsApp — done right.
The modern WhatsApp Business platform for Indian SMBs. A shared inbox, template campaigns, no‑code automation, and full Cloud API support — without the bloat that every other tool ships with.
14‑day free trial
No credit card
Set up in 10 minutes
app.wachat.serves.in/inbox
PR
Live
Reply to Priya…
Delivered
read · 2s ago
847 ms
median reply
Trusted by ambitious teams across India
Northbloom
Aviron Labs
Plume & Co.
Kallari
Daybreak Coffee
Mandala Studio
Sidecar
Indigo Fern
Halcyon
Otter & Oak
By the numbers
Built for volume, priced for sanity.
0
Messages delivered across our network last month
0
Uptime across the Cloud API gateway, measured Jan–Apr 2026
0
Median time from sign‑up to first sent template message
₹0
Markup on Meta conversation charges. Pass‑through, always
The platform
Everything you need to run WhatsApp at scale.
From a two‑person startup to a fifty‑agent support team. One workspace, one bill, no zapier glue.
AllMineUnassigned
Arjun K. 2m
Need a bulk quote for 200…
Priya R. now
When will it arrive?
Sneha N. 8m
Thanks, got it 🙏
Rohit V. 14m
Payment failed, please…
Devika M. 22m
Can I exchange size?
PR
Live
Hi 👋 just got the shipment notification — but I'm travelling tomorrow. Can it be delivered Friday instead?
Of course Priya — I've rescheduled it to Friday between 4–6 PM. You'll get a confirmation shortly.
Perfect. Thanks Meera!
UTILITYEN · HI
order_shipped_v3
Sent when an order changes to shipped. Includes tracking link.
96% delivered14.2k
MARKETINGEN
festive_drop_eoss
End‑of‑season sale broadcast for the VIP segment.
88% delivered8.7k
AUTHEN
otp_login_v2
Six‑digit one‑time passcode for sign‑in flows.
99% delivered52k
UTILITYEN · HI · TA
cart_abandoned
Triggers 60 min after a cart goes silent.
81% delivered3.4k
MARKETINGEN
review_request_d7
Asks for a product review seven days post‑delivery.
72% delivered1.9k
DRAFTIn review
diwali_pre_order_2026
Pending Meta approval — submitted 2 days ago.
——
Triggercart.idle > 60 min
↓
Branchcustomer.lifetime_value
Send · cart_abandonedHIGH · with 10% code
Send · cart_abandonedSTANDARD · no code
↓
Wait 24h, then closerecover.rate · 18.3%
Name
Phone
Tags
LTV
Priya Raghavan
+91 98 1023 7741
₹84,200
Arjun Kapoor
+91 99 8814 5520
₹2.1L
Sneha Nair
+91 80 4422 1198
₹62,400
Rohit Verma
+91 70 2330 5611
₹48,900
Devika Menon
+91 90 1234 8870
₹41,100
Conversations
18,402
↑ 14.2% vs prev
Median first reply
42 s
↑ 8% faster
CSAT
4.8 /5
↓ 0.1
Endpoints
POST/v2/messages
GET/v2/contacts/{id}
POST/v2/templates/send
DEL/v2/conversations/{id}
Idempotent retries · Signed webhooks · 99.98% gateway uptime.
1// send a templated message
2const r = await fetch("/v2/messages", {
3 method: "POST",
4 headers: { Authorization: `Bearer ${key}` },
5 body: JSON.stringify({
6 to: "+919810237741",
7 template: "order_shipped_v3",
8 vars: { order_id: "12847" }
9 })
10});
11// → { id: "msg_01HXY…", status: "queued" }
Built on the official Cloud API
No middleman. No shared numbers. No markup.
Your business connects directly to the official WhatsApp Business Cloud API. We don't resell numbers, we don't pool messaging volume, and we don't mark up conversation charges. You see what Meta charges, billed at cost.
Your own verified number
The phone number you use is registered to your business and verified directly with Meta. Not pooled, not shared, not rented.
Your own templates
Templates are submitted and approved under your business account. Edit, version, and version‑control them inside WaChat.
Direct, transparent billing
Conversation charges flow from Meta to you, at cost. WaChat earns from the platform fee only — never the message volume.
Use cases
Built for every industry that talks to customers.
From a one‑woman jewellery brand in Jaipur to a 30‑clinic dental chain across the country — the playbooks are different, the platform isn't.
Education
Admissions follow‑up, class reminders, fee receipts, parent broadcasts — without WhatsApp‑group chaos.
Learn moreFinancial services
OTPs, statement alerts, KYC nudges, EMI reminders. Compliant templates, encrypted transit, audit log.
Learn moreHealthcare
Appointment confirmations, reports ready, prescription refills. HIPAA‑style consent built in.
Learn moreLogistics & travel
Booking confirmations, live tracking, gate changes, delay notices — in the customer's language.
Learn moreAgencies
Manage 10+ client workspaces from one console. Roles, billing splits, white‑label reports.
Learn more
Live product tour
See WaChat in action — no signup needed.
Click through the inbox, build a campaign, and check your analytics. This is the real UI.
app.wachat.serves.in — dashboard
Inbox 4
P
Priya Sharma
Where's my order?
2m
A
Arjun Mehta
Booking confirmed?
14m
S
Sneha Reddy
Need invoice copy
1h
R
Rohit Nair
Refund status?
3h
P
Priya Sharma
+91 98765 43210 · open
Broadcast campaigns
Campaign queued — 2,400 messages sending now. You'll see delivery stats in Analytics.
| Template | Category | Reach | Open rate | Status |
|---|---|---|---|---|
| order_shipped_v3 | Utility | 2,400 | 91% | Approved |
| sale_alert_aug | Marketing | 8,150 | 74% | Approved |
| appt_reminder_q3 | Utility | 340 | 88% | Approved |
| restock_promo_oct | Marketing | 5,200 | — | Pending |
Messages sent (30d)
48,320
↑ 18% vs last month
Avg delivery rate
98.4%
↑ 0.3 pp
Open rate (templates)
84.2%
↓ 1.1 pp
Daily messages · last 14 days
How we stack up
WaChat vs the alternatives.
Honest feature and pricing comparison against the three most common WhatsApp BSPs in India.
| WaChat wachat.serves.in | Wati wati.io | Interakt interakt.shop | AiSensy aisensy.com | |
|---|---|---|---|---|
| Starting price / month | ₹999 | ₹2,499 | ₹2,756 | ₹999 |
| Meta conversation markup | ✓ None — pass-through | ✗ Markup applied | ✗ Markup applied | ✗ Markup applied |
| Data stored in India | ✓ Mumbai region | ✗ US / EU servers | ✗ US / EU servers | Partial |
| Free migration from other BSP | ✓ Done-for-you | ✗ | ✗ | ✗ |
| Cloud API on all plans | ✓ Always | Growth+ only | ✓ | ✓ |
| Setup time | ✓ < 10 minutes | ~1–2 days | ~1 day | ~1 day |
| Support response (SLA) | ✓ < 2 hours | 24–48 hours | 24 hours | 12–24 hours |
Pricing checked May 2025 from public plan pages. Subject to change.
Pricing
Honest pricing. No conversation markup.
Pick a plan based on agents and features. Meta's conversation charges are passed through at cost — see them line‑by‑line in your invoice.
Free
₹0
/mo · forever
For trying the WhatsApp Business API hands-on before you commit.
- 1 agent, unlimited contacts
- 1 connected number
- Shared inbox & 5 templates
- Community + email support
Basic
₹999
/mo · billed monthly
For small teams running day-to-day WhatsApp support and broadcasts.
- Up to 20 agent seats
- 1 connected number
- Unlimited templates & contacts
- Up to 10 automation flows
- Broadcast campaigns
- Email support, 24h SLA
Most popular
Pro
₹2,499
/mo · billed monthly
For scaling D2C & B2B teams who need analytics and more numbers.
- Up to 30 agent seats
- 3 connected numbers
- Up to 20 automation flows
- Real‑time analytics + ROI
- Segmentation & A/B testing
- Priority chat support, 2h
Scale
Custom
For large teams that need API access, unlimited automation and SLAs.
- Unlimited agent seats
- Up to 10 connected numbers
- REST API + webhooks
- SSO, audit log, role policies
- Dedicated success manager
+ Meta conversation charges, billed at cost. No markup, ever.
Customers
Teams that switched to WaChat.
A few of the founders, marketing heads and ops leads running WhatsApp on WaChat.
"
The previous tool felt like a 2015 ticketing system bolted onto WhatsApp. WaChat felt designed by people who actually answer customer DMs. Switched the whole team in a weekend.
RG
Rhea Gokhale
Head of Growth
Plume & Co.
"
Set up was 11 minutes. Eleven. The Meta verification went through the same evening. By Monday we'd already recovered ₹1.4L of abandoned carts.
VK
Vikram Kothari
Founder
Northbloom
"
The pass‑through pricing alone saved us ₹40k a month versus our previous BSP. The shared inbox is the cherry — agents finally stopped DM‑ing each other "who's replying to this?".
NA
Nikita Agarwal
Customer Ops Lead
Daybreak Coffee
FAQ
Questions, answered.
Can't find what you're looking for? Mail us at hello@serves.in — we reply in hours, not days.
No — we'll walk you through creating one during onboarding. If you already have one, even better, we can migrate your existing number and templates over.
Meta charges per conversation, by category and destination. We bill you the exact rate Meta charges us — every invoice line shows Meta's rate and our zero markup.
Yes. If the number is currently on regular WhatsApp or another BSP, we can migrate it. Migration is free and takes 15–30 minutes once Meta clears the request.
WaChat is an authorised WhatsApp Business Solution Provider, but it's an independent product. We're not owned by, endorsed by, or sponsored by Meta. WhatsApp is a trademark of Meta Platforms, Inc.
Every invoice is GST‑compliant and downloadable as PDF. We support payments in INR via UPI, Net Banking, card, and NEFT/RTGS for enterprise.
Yes — every WaChat workspace exposes a REST API with idempotency keys, signed webhooks, and rate‑limit headers. Code samples live at docs.wachat.serves.in.
Data is stored encrypted at rest in our Mumbai region. SOC 2 Type II report and ISO 27001 are available on request. On the Scale plan we offer dedicated tenancy and signed DPAs.
Cancel anytime — no minimum contracts on Basic or Pro. Your number, templates and contacts all belong to your Meta account, not ours. We export everything on the way out.
Stop juggling WhatsApp tabs.
Start running your customer conversations like a real team.
Start your free 14‑day trial →
No credit card · Set up in 10 minutes · Cancel anytime